Sony's Waterproof Camera Finds a Natural Collaborator

I like this spot Sony released for their new camera, the Cyber-Shot TX30. It seems to tie in with the environment for obvious reasons. I'm not sure if the video fully conveys the octopus reacting to people entering the room, and in return finding the camera to snap a shot. I do know it worked really hard to get its tentacles into the unnecessarily engineered tunnel for the trigger. So congrats to that, and I suppose that made me believe it a little more.

All that aside, the logo was the best thing I saw. I'd love to check out the new camera though.



Apparently it's a girl named Rambo, which is amazing. I also learned that octopi and camera theft has been a mild epidemic among aquatic explorers in recent years.


No comments: