Google Doodle and Typography

I'm really liking the Google home page illustration from yesterday. The colors, typography and texturing are all really nice looking. Not only is the image easy to watch in a trance-like state, it clicked through to awesome information as usual. It was Inge Lehmann's 127th birthday - a lady who changed the way the world thinks, and the way we think we stand upon it.

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An excerpt from wiki:

Inge Lehmann ForMemRS (May 13, 1888 – February 21, 1993) was a Danish seismologist and geophysicist. In 1936, she discovered that the Earth has a solid inner core inside a molten outer core. Before that, scientists believed Earth's core to be a single molten sphere. However, seismologists had been unable to explain careful measurements of seismic waves from earthquakes, which were inconsistent with the Earth having a single molten core. Lehmann analysed the seismic wave measurements, and she concluded that Earth must have a solid inner inside a molten outer core to produce seismic waves that matched the measurements. Other seismologists tested and and then accepted Lehmann's explanation.

Oliver Dean Logo Animation

Designed By Apple - Intention

Months ago this video was released and I thought it was very well done. It came up in conversation yesterday and I was sent a link to the video, which reminded me how well done it was. This time, though, I was sent to Apple's website to view it. Accompanying this beautifully written and animated walkthrough of Apple's approach to design, is a damn off centered play icon. What the hell Apple? If anyone is going to teach us all to sweat the details you are in a great position to do so. I think you have done so for a long time, and in many cases.

The video is prefaced with the below frame (I think I glazed over the interface before playing and clicked away to watch the video.) When it was complete, it sent me back here. The triangle is pushed right of the center point of the circle. http://www.apple.com/designed-by-apple/

Now, I realize the height of the left side of the triangle gives it more weight than the right, in which we would shift the triangle to the right to counter this in order to please the eye's desire for balance. In my quick diagram you'll see that I did account for this in the offset "T." I didn't want this to be true, but it was.



And finally, here is the video. Hopefully I didn't shadow the great production of this with my negative acknowledgment. Enjoy.

Tom Clancy's The Division - Antibody

Tom Clancy's The Division from Patrick Clair on Vimeo.

Read the motionographer interview here. Below is a except I can appreciate.

"With formats and funding models changing constantly, there’s many opportunities for motion design studios to produce narrative entertainment, factual storytelling and informational productions for a variety of different platforms."